Day 121: POM Wonderful Presents: The Greatest Movie Ever Sold

Directed By- Morgan Spurlock

Critics Review- "A true original, in both concept and execution. Morgan Spurlock, wraps his hands around his idea, with energy, and pulls it off."- Robin Clifford "Reeling Reviews"

Rotten Tomatoes Rating- Critics- 73% Audience- 65%

Out of a possible 5 stars- 3 1/2 stars

My Review-

These days advertising is a huge thing in media. and Morgan Spurlock, funds his entire documentary on advertising the products that funded his film one of them being, POM Wonderful. He also interviews different people that work in the world of advertising to get a better understanding of how it works and how much it is used today. During the course of this film he also shows 30second commercials promoting the products that fund the film, since he has to; it's in his contract. Interviews from Directors also shed some light on how they had to deal with advertising when they were making movies, and how some directors refused to do so since it took away from the movie. One of the reasons why I liked this documentary is because it is showing us how much advertising is out there and how at times we really do not pay attention to it, when we should be. Also at the same time he is poking fun of it, which seems to be the whole point of this movie showing off as much advertising as he can, throughout the movie, like most of them do today. It was pretty cool to see how advertising and marketing works behind closed doors and how they show the people what they want to show them and also how they try to take out their competitors in the same product area. What is also interesting about this movie is the process that Morgan had to go through to get his movie funded and seeing his pitch meetings. I learned a lot from the documentary about the advertising world, and if you always wondered how it worked this is the documentary to watch, not to mention it is also funny which makes the movie more enjoyable then it already is. So I recommend that you see this movie if you want to learn more about the ad world.